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Four Ways to Maintain Your Revenues through Recessionary Times

Thursday, June 26th, 2008

As the economic walls in the United States crumble from the force of a recessionary disaster, many business owners and webmasters are scrambling to keep their revenues afloat. In May and June, American consumer confidence hit a 16-year low, according to the Conference Board Consumer Confidence Index – meaning that consumers are tightening their buckles, [...]

How to Use Article Marketing to Increase Your Revenues

Wednesday, April 2nd, 2008

In the traditional business world, there was one philosophy that dictated whether your company would fail or succeed: “location, location, location.” Even in today’s financial and business services industry, this continues to hold true, whether you are vying for space in Times Square or in the Silicon Valley.
The Internet still commands [...]

How to dress for success in the modern office

Tuesday, February 26th, 2008

What you wear to work is a key indicator of what image you will evoke in the work place. The latest trends for men and women suggest that dressing more casually or “dressing down” is now the norm. No longer does a basic, well-tailored suit and expensive tie meet the requirements necessary [...]

What are Your Actions Speaking? The Value of Customer Service Congruency

Thursday, January 31st, 2008

Offering an exquisite product or service no longer suffices for economic success.  Interestingly, many of the most successful Fortune 500 companies do not sell a superior product against their competitors.  What is the secret?  Business success completely lies within customer service congruency. 
Regardless of the product or services your company has to offer, the overall [...]

Secrets to Winning a Great First Impression: Part II

Sunday, November 18th, 2007

You have smiled, made great eye contact, and mirrored the attitude of the person you are meeting. So far, you are successfully making a great first impression. Now, in order to achieve your goals from the encounter (be it a business meeting or a social introduction), it is important that you use the [...]

First Impressions are the Last Impressions: Part I

Thursday, October 18th, 2007

It is human nature to instantly form an impression of someone the moment we meet them. Subconsciously, the mind makes an assessment in five seconds, and then within 90 seconds, it forms the lasting impression that usually cannot be reverted.
Self-inspection check points
For this reason, it is very important to conduct the [...]

Do word relationship counselors obtain better search rankings? Google thinks so.

Friday, September 28th, 2007

Ah, the good ole’ days when a word was just a word. You need not wonder if you paid enough attention to it, brought it flowers on rare occasions, or remembered its birthday. Oh, how things have changed.

When searching Google, you may have recently noticed a considerable change in overall search results and relevancy scores. This has largely been contributed to what I refer to as Googles new virtual relationship counselor, but this is better known as Latent Semantic Indexing (LSI). What is LSI and how does it work, you ask? Well, the good news is that you need not make an appointment, pay $200 per hour, nor sit on a reclining couch and answer questions about your childhood to benefit from its services.

How to Apologize without Losing Your Pride

Friday, September 28th, 2007

It’s not a new thing: you get into an argument with your spouse, and you lose your cool, and before you know it, you are seeing red. You might say some things that you didn’t mean, or perhaps even some things with the intention of hurting the other person’s feelings.

Surviving a Long Distance Relationship

Friday, September 28th, 2007

If you are in, or thinking about being in, a long distance relationship you’ve probably already asked yourself, “How can we make this work?” The key, of course, is communication.
The first thing you need to decide before going any further is if this relationship is worth it to you, because it is not going to [...]

Non-Verbal Communication: Let’s Focus on Eye Contact

Friday, September 28th, 2007

This article should be a shorter one as I’m going to get straight to the point: eye contact. What is it, what does it mean, and how can you make it more effective?

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